This year, the industry moved beyond reactive defense and into the realm of intelligent, autonomous protection. From AI-powered decision-making and deepfake detection to memory-safe SaaS and unified data security, vendors showcased groundbreaking technologies designed to outpace modern threats.
Agentic AI took center stage, while identity innovation, SaaS security, and real-time AI threat defense highlighted just how quickly the security landscape is evolving.
Here are the top 10 innovations from RSAC 2025 that caught the eye of CISOs, security architects, and tech leaders shaping the future of cybersecurity.
At RSA Conference 2025, SentinelOne launched Purple AI Athena, a next-generation AI cybersecurity solution designed to replicate the complex decision-making of experienced SOC analysts. With new agentic AI capabilities, Athena can conduct full investigations across multiple data sources, automate multi-step threat responses, and streamline threat remediation at scale.
Built for modern security operations, the platform features full-loop remediation powered by hyper automation and integrates seamlessly with third-party data systems. SentinelOne aims to empower security teams in enterprise environments with faster, smarter incident response tools.
AppOmni launches Real-Time SaaS Protection with MCP Server, announced at the RSA Conference 2025 in San Francisco. This innovation actually expands traditional runtime protection, which is beyond its endpoint and cloud workloads. It enables real-time threat detection and prevention within SaaS applications. Moreover, applying the MCP technique to the SaaS layer, AppOmni aims to close the critical visibility and protection gap, which further aligns SaaS security with the standards of modern enterprise defence.
Bugcrowd launched Red Team-as-a-Service (RTaaS), announced at the RSA Conference 2025 in San Francisco. A crowdsourcing offering which connects the organization with a global network of vetted ethical hackers. The best part is that this service will enable the business to simulate in the real world adversary tactics, techniques, and procedures (TTPs), providing a comprehensive assessment of their security structure and leveraging the scale of crowdsourcing. Bugcrowd vision is to enhance the organization's awareness for zero-day attacks and evolving cyber attacks.
Cyera unveiled Omni DLP, adding real-time data loss protection (DLP) capabilities to its core data security posture management (DSPM) technology, announced at the RSA Conference 2025 in San Francisco. This is the most significant growth its platform has ever seen, which has been enabled by its Trial Security Acquisition. Omni DLP vision is to offer a unified adaptive data protection across the endpoints, networks, cloud, and communication tools. This solution claims to reduce the false positives, automate data detection, provide AI-driven governance, and offer a consolidated view of all DLP risk and policies.
CrowdStrike introduced two advanced AI cybersecurity tools at RSAC 2025—Charlotte AI Agentic Response and Charlotte AI Agentic Workflows. Designed to accelerate investigations, Agentic Response delivers automated answers to common analyst queries, helping teams quickly uncover root causes and map lateral movement.
With Agentic Workflows, security teams can easily create intelligent, drag-and-drop playbooks in Falcon Fusion SOAR. By embedding AI reasoning into daily workflows, CrowdStrike enables more efficient and scalable threat detection and response.
Akamai Technologies revealed its Firewall for AI at RSA Conference 2025, offering multilayered protection for AI-driven applications. The firewall blocks malicious inputs, unauthorized queries, and large-scale data scraping attempts that often target AI systems.
Equipped with real-time AI threat detection, compliance-ready controls, and flexible deployment options, the solution helps enterprises secure their AI models against abuse while maintaining performance and privacy standards.
Netarx unveiled a cutting-edge cybersecurity solution specifically designed to detect and defend against social engineering threats powered by AI-generated deep fakes, announced at the RSA Conference 2025 in San Francisco. This platform offers real-time detection across voice, video, and email communication by altering the users to potential threats through on-screen notification. Moreover, the solution aims to help organizations in finance, healthcare, insurance, and managed services defend against advanced impersonation tactics, including deepfake-driven social engineering.
Rubrik introduced Identity Resilience, a comprehensive solution designed to safeguard human and non-human identities across on-prem, cloud, and SaaS ecosystems, by integrating identity protection into its Zero Trust Data Security platform, announced at the RSA Conference 2025 in San Francisco. Rubrik's mission is to prevent the growing threat of identity-based attacks. Moreover, this solution offers a hybrid protection for the Active Directory and Entra ID, comprehensive risk analysis in order to detect dormant or orphaned accounts, and the visibility into risky privilege escalations.
SplxAI has introduced Agentic Radar, an open-source tool that gives security teams a clear view into how AI agents work and where they might be vulnerable, announced at the RSA Conference 2025 in San Francisco. It maps how different parts of these systems connect and interact, helping CISOs find and fix risks early. The tool works with popular frameworks like OpenAI Agents SDK, CreAI, LangGraph, and n8n, and will be built into the SplxAI platform to improve AI security during both development and deployment.
Abnormal AI has launched its two autonomous AI agents, which are best at streamlining employee security awareness training, announced at the RSA Conference 2025 in San Francisco. First one AI Phishing Coach serves as a personalized interactive training session while replacing generic modules with tailored experience to build stronger relationships with employees. Furthermore, the second AI Data Analyst mission is to transform complex security data into actionable intelligence by enabling the security team to effectively identify and address potential threats.
RSA Conference 2025 made it clear: cybersecurity is accelerating into an era defined by intelligent automation, real-time threat response, and AI-powered defense. But staying ahead takes more than great tech—it requires the right conversations at the right time.
At Execweb, we connect visionary CISOs with cutting-edge cybersecurity vendors through curated, one-on-one virtual meetings that drive real impact.
And RSA is just the beginning.
We’ll be covering key insights, trends, and standout technologies from the world’s top cybersecurity conferences all year long. Stay informed, stay connected, and stay ahead—with us.
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